by Tom Beach | May 28, 2015 | Web Marketing
Paul Casinelli, Director of Product Marketing at Brightcove, presented “Digital Marketing” at this months Boston Social Media Breakfast. Brightcove is a leading global provider of powerful cloud solutions for delivering and monetizing video across...
by Tom Beach | May 8, 2015 | Web Marketing
Jamie Pappas, Director of Branding and Social Media at Akamai, presented “Start with the Customer Experience” at this months Boston Social Media Breakfast. Akamai is a Content Delivery Network that deliver between 15 to 30% of global traffic on the web...
by Tom Beach | May 6, 2015 | Web Marketing
Josh Bernoff, Founder WOBS LLC, presented “Does Your Company Have a Soul?” at the Boston Social Media Breakfast this month. Josh was a researcher for Forester for 20 years. As he prepared for this presentation, he looked at how companies described...
by Tom Beach | May 4, 2015 | Web Marketing
Meghan Keaney Anderson, Director of Product Marketing at HubSpot, presented Personalize the Customer Experience at the Boston Social Media Breakfast this month. This month’s topic was Marketing to the Full Customer Experience and featured 4 great speakers. Most...
by Tom Beach | Apr 27, 2015 | Web Marketing
Nuzio Bruno, Business Strategist at The Disruptive Strategy Co., presented Developing a Business Strategy at Podcamp Western MA. In this video he describes what strategy is, and isn’t. Nuzio talked about 3 steps developing a business strategy: 1. Challenge, 2....
by Tom Beach | Apr 21, 2015 | Search Engine Optimization
4 simple SEO fixes from Matt Cutts (of Google) presentation of Google’s SEO Report Card at the Ignite SMX in 2010. It’s amazing we still see so many of these same problems today! The Google SEO Report was done by Google on 100 of Google’s properties...